The CSA-SUN is a unique Movement founded on the principle that all people have a right to food and good nutrition. It unites people—from governments, civil society, UN agencies, donors, private sector and researchers—in a collective effort to end hunger and malnutrition. Creative Media Limited recently developed a one minute TVC on CSA-SUN issues (Civil Society Alliance for Scaling Up Nutrition). In the TVC’s Dr. Muhammed Zafar Iqbal as a civil society agent gave a Public Service Message about the Malnutrition problem of mother and children of Bangladesh. He described how it will affect our future generation and the necessity of nutrition for mother and children to make a healthy generation.